About FlooringIntel
A Dezigned product built for flooring product intelligence.
FlooringIntel is a product-change intelligence platform for the flooring and design industries. Now powered by Dezigned, FlooringIntel helps retailers, designers, showrooms, and trade teams monitor supplier catalogs, track product changes, and turn scattered updates into clear, actionable reports.
Our mission
Clarity, control, and efficiency for flooring product workflows.
Our mission is to bring more clarity, control, and efficiency to flooring product workflows. Supplier catalogs change constantly, and those changes affect quoting, product recommendations, showroom displays, client conversations, and purchasing decisions. FlooringIntel helps teams stay informed without manually checking every brand website.
Why Dezigned
A better way of working in design and flooring.
Dezigned was built around a better way of working in the design and flooring industries. The company focuses on convenience, profitability, efficiency, and technology that supports professionals behind the scenes. FlooringIntel fits directly into that mission by helping teams organize product information, reduce manual work, and respond faster when supplier catalogs change.
What we track
What FlooringIntel Tracks
FlooringIntel monitors product catalogs and detects meaningful changes across flooring supplier websites.
- New products
- Removed or discontinued products
- Product name changes
- Collection changes
- Category and subcategory changes
- Color updates
- Availability changes
- Product badge changes
- Specification changes
- Product image changes
- Product URL changes
Who it's for
Who FlooringIntel Is For
FlooringIntel is for teams that need better product visibility across flooring brands and supplier catalogs.
Retailers
Keep showroom products and pricing aligned with what brands publish.
Designers
Check product availability before specifying or presenting to clients.
Sales teams
Avoid outdated product recommendations and quoting surprises.
Product teams
Monitor brand catalogs and assortment activity in one view.
Operations teams
Track discontinued products and update internal systems on time.
Trade professionals
Manage supplier updates across multiple brands and projects.
Dezigned ecosystem
Part of the Dezigned ecosystem.
Dezigned helps bring technology to the design and flooring industries. FlooringIntel adds product-change monitoring to that ecosystem, giving professionals another way to work with better information, fewer surprises, and more confidence.